Tell the story of your achievements through beautifully designed annual reports that capture and maintain your audience’s attention.
Annual Reports
Content Strategy
Why Annual Report Design Matters
Annual reports convey important and relevant information, but key insights can be lost if the content isn’t presented in an engaging and digestible way. A well-crafted report design tells a more captivating story, using compelling copy, impactful data visualizations, and attention-grabbing images to bring facts and figures to life. This approach helps the viewer process key information more easily and, most importantly, understand its significance and value.
Formats for Annual Reports
While printed annual reports have been the standard for many years, there are numerous creative ways to tell your story, including:
- Print: Printed reports can become true works of art with creative, intentional, and unique executions.
- Digital: Digital reports are ideal for online distribution—perfect for showcasing on your website or social media.
- Interactive: Interactive reports offer a particularly creative format, allowing viewers to explore the parts of the story that interest them most.
- Video: Video reports are highly shareable and communicate the highlights of your story in less time.
Depending on your brand’s audience, you may find one format more engaging than another.
Our Approach to Annual Report Design
Through our proven strategy and production process, we work alongside your team to identify the core story, the appropriate format, and the visual treatment to bring your annual report to life. Applying our unique storytelling skills and design expertise, we create interesting and engaging reports that reflect your brand’s identity, communicate your mission, and help viewers connect with your organization.
