Amplify your impact with paid social media campaigns that extend your reach and place your content in front of the right people.
Paid Social Media
Distribution Strategy
Why Paid Social Matters
To maximize content visibility, you need a comprehensive distribution strategy that covers earned, owned, and paid channels—especially social media. As people spend more time on these platforms, they become prime locations for brands to engage. (In fact, studies show that the average social media user spends 2 hours and 25 minutes on these networks daily.) From Facebook and Instagram to X (formerly Twitter) and LinkedIn, targeted social campaigns help you reach the right audience and spark meaningful conversations through content.
Opportunities for Paid Social
There are numerous ways to boost your content on social networks, including:
- X (formerly Twitter)
- Tik Tok
The most effective social campaigns strike a balanced mix of platforms to engage people where they are.
Our Approach to Paid Social
Our social media experts are well-versed in all aspects of social campaigns. We segment your audience, identify the most relevant platforms, and tailor a social strategy to help you achieve your goals. From posting to reporting, we manage your entire strategy, optimizing according to best practices and refining based on data insights to ensure your content always makes the greatest impact with the most important people.
