BALOODESIGN PUBLICIDADE, DESIGN E MARKETING LTDA (Baloodesign Agency). Rua Paulino Corado, 20 - Room 112 Jundiaí - São Paulo - Brazil.
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Privacy Policy
(Last updated on 11/03/2021)
Welcome!
Before we begin, let's agree on one formality: in our privacy policy text, we will use "You" (with a capital "Y") whenever we refer to the people who use our website, application, and social media.
Another important thing: only use and register on this site or app if You agree with our privacy policy!
So, before accepting our Privacy Policy, we want to explain who we are, what we do, and how we will take care of your information.
Therefore, it's important to take a moment to read it here!
What is Baloodesign?
Baloodesign is a full-service agency that offers advertising, design, and marketing services to companies in Brazil and Europe. We are from the "terrinha," we are from Jundiaí!
As we like to say: "this is the Advertising, Design, and Marketing Agency that makes things happen. We explore and build meaningful experiences that elevate brands to new heights of value. We've been called a business consultancy, a multidisciplinary collective, a powerhouse of big ideas, a brand content company, visual communication specialists, the business model of the future, and a bunch of crazy dreamers."
Our pursuit of results and lasting work relationships has led us to develop free content and sponsored campaigns for specific segments. This work has required us to collect user information for internal use as well as information from our clients.
To ensure consent and control over all permitted information, Baloodesign has adjusted all its internal and external processes to comply with the General Data Protection Law No. 13.709/2018 (LGPD) and Law No. 12.965/2014, also known as the Brazilian Internet Civil Framework.
"Privacy" is the Key Point
At Baloodesign Agency, we take your privacy very seriously because we believe it is a great responsibility to receive your personal data (such as your name and email). Therefore, we want to explain how and why we collect your data, and how they will be handled, stored, and protected, all in accordance with the General Data Protection Law (LGPD).
Why Do We Need Your Data?
Baloodesign Agency only collects personal data directly in three situations:
- When a company or individual accesses our website and downloads something by providing their registration data and also accepting this Policy.
- When You access our contact form to request a new service. Or when You provide your data, also to open a service via WhatsApp at number 11 997481365, by speaking with one of our representatives or in our Chat.
- When You sign up for our Newsletter.
In summary, your data will be used for the following purposes:
- To keep You in our Client database after closing a contract or requesting a quote;
- To allow us to communicate with You whenever necessary;
- To send You news, promotions, and information about our services or updates to our Privacy Policy;
- To improve our services, customize, develop, and enhance our website, apps, services, and features by identifying and using the information we have about You, such as how You interact with our site, most used features, content that receives the most interaction, and your general preferences regarding our services;
- To generate aggregated and anonymous statistical reports about the operation and performance of our sites and apps. In this case, no personal data will be used in the report;
- To conduct surveys and satisfaction interviews about the platforms and services.
What Personal Data Does Baloodesign Collect and How Is It Used?
We only collect and use the personal data essential for the purposes mentioned above.
How Do We Collect Your Data?
We collect personal data about You whenever:
- You register on our sites;
- You access our sites;
- You interact with Baloodesign through social media.
To justify the collection of this data, we need your consent, that is, your authorization so that we can collect and process your personal data. Our Privacy Policy is precisely to provide You with all the necessary information about why we need and what we do with your data so that You can freely, clearly, and informally give us your authorization.
But What Personal Data Do We Specifically Process?
Here is a list of the types of personal data we collect, according to the specific purposes for which we collect them:
Personal Data - Owner - Specific Purposes
- Full Name - Use by Baloodesign Agency - Creation of an Account in our marketing automation systems, or registration in Newsletters. For contact regarding Baloodesign services. - Direct communication with the citizen during website use or service request.
- Email - Use by Baloodesign Agency - Creation of an Account in our marketing automation systems, or registration in Newsletters. For contact regarding Baloodesign services. - Use for creating audiences in advertising tools. - Sending marketing and advertising content aligned with the citizen's business.
- Phone Number - Use by Baloodesign Agency - Creation of an Account in our marketing automation systems, or registration in Newsletters. For contact regarding Baloodesign services.
Analytics Data:
We also inform that we collect analytics data (information, metrics, statistics), but they are anonymized, meaning they cannot identify You. This data will only be used so our team can understand how the software and our site(s) are being used by the collective of users and understand information such as: (i) visitor activities on our site and date/time of execution; (ii) access to tabs, pages, specific websites of the app, and date/time of access; and (iii) errors, bugs, and application malfunctions, generating error messages, date/time of the error.
Technical Data:
These are data collected when You access our site or app. These data have a technical or statistical nature and may include information about access to our site (for example, is it your first time here?), IP address, and other technical data about your device, such as the operating system, browser type, etc.
Cookies:
"Cookies" are internet files that temporarily store what people visit on the internet. There are other technologies that also serve to obtain usage statistics for a particular application and can also allow the identification of devices, browsers, and user profiles.
Our sites use cookies and similar technologies to better understand how You use our site and also to personalize the content. Currently, we use a third-party service (Google Analytics) to obtain these statistical and user profile information. Therefore, these cookies and tracking technologies are subject to their respective privacy policies, not Baloodesign's privacy policy.
We use third-party cookies on our sites.
Below, You have a list of everyone who may have access to the cookies generated in our environments, the reasons why we use their services, and their respective privacy policies.
- Google Analytics - Classification: Statistics
- Visitor behavior analysis tool on our sites.
- You can access Google Analytics' Privacy Policy by clicking here.
- Google Tag Manager - Classification: Necessary
- Third-party tag management tool on our sites.
- Through it, we manage the blocking of third-party cookies on our site.
- You can access Google Tag Manager's Privacy Policy by clicking here.
- Google Ads - Classification: Marketing
- Advertising network, used for marketing campaigns.
- You can access Google Ads' Privacy Policy by clicking here.
- Facebook - Classification: Marketing
- Advertising network, used for marketing campaigns.
- You can access Facebook's Privacy Policy by clicking here.
- MailChimp - Classification: Functional
- Email sending and CRM tool.
- You can access Active Campaign's Privacy Policy by clicking here.
- Pipedrive - Classification: Functional
- Email sending and CRM tool.
- You can access Pipedrive's Privacy Policy by clicking here.
- CloudFlare - Classification: Necessary
- Website optimization, security, and performance tool.
- You can access CloudFlare's Privacy Policy by clicking here.
- Hotjar - Classification: Statistics
- Visitor behavior and navigation analysis service on our sites through heatmaps.
- You can access Hotjar's Privacy Policy by clicking here.
- Semrush - Classification: Marketing
- SEO intelligence and strategy service for content production and keywords in search engines.
- You can access Semrush's Privacy Policy by clicking here.
Do We Collect Sensitive Personal Data?
Baloodesign does not collect or process any sensitive personal data.
How Do We Handle Personal Data of Children and Adolescents?
First of all, we emphasize that our services are not intended for children and adolescents but rather for businesses.
Even so, we want to make it clear that if You are under 12 years old, ask your parents or guardian to help You navigate our site(s).
In addition, it is important for us that your parents or guardians be part of the experience of our services, such as interacting with our Cookie Notices, whether on our site(s) or on the sites of our Clients and Users.
With Whom Do We Share Personal Data?
Here, we want to reinforce our commitment to the privacy and protection of personal data of users of our services:
Baloodesign does not sell or share information that can individually identify You with other companies, organizations, or individuals, especially sensitive data mentioned above.
However, to provide our services in the best possible way, we may share some information and personal data with third parties in the following cases:
- Hostinger
- Cloud data storage and server service. Whenever an account is created, it is processed and delivered by our servers hosted on Hostinger.
- You can access Hostinger's Privacy Policy by clicking here.
- Google G Suite (Gmail, Google Drive, Calendar, Sheets, etc.)
- Google tools for email services, as well as a secure company document cloud for our team to work and operationalize all our internal processes.
- You can access Google G Suite's Privacy Policy by clicking here.
How Long Will the Data Be Kept?
Your personal data will continue to be processed until You inform us that You no longer have an interest in our services or do not wish to receive information sent by Baloodesign Agency.
You can also request the deletion of your data at any time and ask us to stop sending you emails or notifications.
Just inform us in any of the following ways:
- Send an email to our DPO (Data Protection Officer), and we will take all necessary measures;
Adriano Borin - contato@baloodesign.com.br - WhatsApp 11 997481365 - Click the unsubscribe link located in the footer of the emails we send.
All the security measures we take apply to your information only from the moment we receive it and while we keep it under our care. The operation and security of the device You use to access our services, as well as the networks through which the data travels, are not the responsibility of Baloodesign.
International Data Transfer (Storage on Foreign Servers)
At Baloodesign, we may process your data in Brazil or abroad through third parties such as the suppliers mentioned earlier in this policy. Regardless of the case, we will take all necessary measures to ensure compliance with this Privacy Policy and applicable law, to guarantee your rights related to personal data protection both inside and outside Brazil.
Thus, by using our services, You authorize us, under this Privacy Policy, to transfer, process, store, and use your personal data, including sensitive data, in other countries.
Know Your Rights!
We place great importance on your rights and would like to emphasize that, according to the law, You have the right to request:
- Confirmation of the existence of processing of your data;
- Access to your personal data stored by us;
- Correction of incomplete, inaccurate, or outdated data;
- Anonymization (making the data anonymous, meaning it can no longer be associated with You), blocking, or deletion of unnecessary, excessive, or unlawfully processed data;
- Revocation of your consent and deletion of personal data under the law.
If You request the anonymization of your data or revoke consent so that Baloodesign stops processing your personal data, we inform you that we will no longer be able to maintain direct communication with You.
Remember, any request or question You may have, just send an email to our DPO (Data Protection Officer), and we will take all necessary measures; Adriano Borin - contato@baloodesign.com.br - WhatsApp 11 997481365
About Updates to This Privacy Policy
To check the updated version of our Privacy Policy, just visit our website.
You may be informed about updates through notifications sent to You when accessing our site or software environment or through the contact means available (email) provided by You, notifying you if our Privacy Policy is updated.
Any update will only apply to You 10 (ten) days after we notify You of the changes.
Acceptance of the Privacy Policy
It's great to know that You made it this far!
Now that You have all the necessary information, You just need to understand that by accepting our privacy policy, You declare that You have the legal capacity, giving your express consent to everything presented in it.
If You have not yet reached the age of 12 (twelve), do not forget to ask your parents to help you agree with our Privacy Policy.
Thank you for making it this far! If you have any questions or considerations, send an email to contato@baloodesign.com.br, or you can even send it through our website's chat, and we will respond as soon as possible!
Sincerely, Baloodesign Agency Team
